Qichao An
United States of America
Qichao An is an internationally recognised graphic designer and visual communication specialist whose work bridges Eastern visual philosophy with contemporary global aesthetics. With more than fifteen years of professional experience across China and the United States, he has led branding, packaging, and digital design projects for clients ranging from blue-chip corporations to culture-driven organisations. An is known for a rigorous, research-based approach that integrates visual storytelling, user experience, and commercial strategy. His work has been exhibited, published, and awarded internationally, earning nearly one hundred honours including Red Dot: Brands & Communication Design, MUSE Creative Awards (Platinum), Graphis Annual, A’ Design Award, and the New York Design Award. As the Founder and Design Director of Wuhan Mornice Brand Design, An develops human-centred, cross-cultural design systems that connect brands with real audiences in meaningful and measurable ways. His studio’s work spans identity, packaging, and digital ecosystems, serving both global businesses and community-focused cultural initiatives. In parallel with his professional practice, An is an active juror and curator for international design competitions and exhibitions. Through these roles, he supports emerging and established creatives while advocating for thoughtful, inclusive, and socially relevant design. His curatorial and judging work reflects his belief that design should not only be visually compelling, but also ethically grounded and functionally effective in the real world. Access Qichao An Newsroom
Featured Designs
Qichao An
Drink Packaging
Ideamix Lab Fruit Tea Beverages showcase packaging that incorporates three different colors, aiding in effortless flavor identification. The use of geometric fruit graphics effectively communicates the essence of each flavor, seamlessly blending fruit and tea elements. Thorough research was conducted to ensure the distinctiveness of the product, and overcoming creative challenges resulted in a unified and pleasing design. The brand's youthful and refreshing image makes it a suitable option for consumers in search of a refined fruit tea experience.
A' Packaging Design Award - Iron (2024) - Access Qichao An Drink Packaging Press Kit
Qichao An
Juice Packaging
Gojaming juice packaging design uses the color corresponding to the fruit element as the main color of the packaging, which is convenient for consumers to have an intuitive association with the product. The design combines gojaming's logo with the freshly squeezed products. The logo element is expanded again and used as the main vision of the entire packaging, forming a unique visual identification symbol to achieve the unity of the brand visual chain.
A' Packaging Design Award - Iron (2023) - Access Qichao An Juice Packaging Press Kit